P 46NETWORK SHENETWORK Business Nightmares Synopsis: Rachel Elnaugh, entrepreneur and founder of Red Letter Days, announces her new book Business Nightmares. Brought to fame as the original female ' Dragon' in the BBC TV cult business show Dragons' Den, Rachel had achieved success at the helm of the a multi- million- pound company. Here, for the first time in her own words, Rachel speaks about her dramatic fall from grace and the spectacular, high- profile collapse of her market leading business, Red Letter Days. Rachel has used her experiences to persuade 20 of the world's most successful business personalities including Jeffery Archer, Simon Woodroffe, Doug Richards and Gerald Ratner to talk about their own troubled times in business. Here in Business Nightmares they divulge what it felt like in their darkest hour, and how they faced the dawn… The Good the Bad and the Unexpected Synopsis: This is the definitive guide to starting a business for all entrepreneurs. This first- class book reveals what it is really like to start up your own business and explains how you can make it happen. Starting Your Own Business: The Good, The Bad and The Unexpected is the only book of its kind that combines comprehensive practical guidance with extensive and informed real life examples. Author, David Lester, is perfectly placed to write this eye- opening book: himself a serial entrepreneur, he started his first business aged 22 and sold it for millions before he was 30. This book can answer those questions and fears you may have about starting your own business. It shares a huge wealth of information, experience and advice while remaining an informal and enjoyable read! This insightful book recounts experiences from numerous case studies and is jam-packed with practical advice of what to do and what not to do when starting a business. It is a supportive guide that will prove invaluable to anyone who is thinking of starting their own business. Inspiring Women Synopsis: A series of engaging profiles, extracted from profound interviews with the businesswomen behind the UK's best- known brands. This motivating book picks the brains of the most inspirational females in the business world, including Christine Rucker of The White Company, Sahar Hashemi of Coffee Republic, Laura Tenison of JoJo Maman Bebe, and Perween Warsi of S& A Foods, to name but a few. Do you have a business idea, fancy yourself as an entrepreneur, or perhaps you are intrigued as to how these fascinating females succeeded? If so, then this engrossing book is one for you. The knowledgeable author, Michelle Rosenberg, has worked with numerous entrepreneurs during her impressive career as a b2b PR specialist. Whilst working at Aurora, founded by Glenda Stone in 2000, Michelle realised the scale of women entrepreneurialism and saw a glimpse of the enthralling stories that lay behind these successful brands. Such stories are revealed to you within Inspiring Women so that you too can benefit from the insightful accounts. The interviews within this book are impressive – providing detailed profiles that are specific and practical, offering you tips on how to research, launch and grow a successful business. Books that mean business

SHENETWORK SHEP 47 Stay ahead of the rest by winning a set of books offering tips and advice to help you run a successful business. Crimson Publishing is offering three lucky readers the chance to win the five books reviewed on these pages. The books: Business Nightmares, Inspiring Women, How They Started, Making Itand Starting Your Own Businessare perfect reads for anyone in business. To enter this competition simply answer the following question: Who is the author of " Inspiring Women"? Answers should be sent by Tuesday 31 March 2009 to Network She, PO Box 142, Llandudno LL30 9BL. Terms and conditions The prize is open to readers aged 18 years and over. It is not transferable and there is no cash alternative. How They Started How 30 good ideas became great businesses Synopsis: Thirty insightful accounts of how some of the most successful businesses and best known brands got started. This inspiring book features in- depth interviews with founders of household brands such as Dyson, Innocent Drinks, Cobra Beer, Bebo and many more. It investigates how these big brands started with a simple idea and turned it into a major business success. How They Started includes insightful details about how the businesses raised the money, tested the idea, sourced the supplies, made the first sale and found the right staff. Insightful and inspiring, this book is for those of you who delight in watching Dragons' Den and The Apprentice. It's for those of you who fancy yourself as an entrepreneur. Jam- packed with thought- provoking information of how the best started and genius tips on how you too can turn your idea into a thriving business, this is a must- have for anyone interested in how to become a success! Making It Eleven great businesses and the entrepreneurs behind them Synopsis: Entrepreneurs behind 10 of the UK's most outstanding luxury brands tell their stories: the inspiration behind their concepts, the challenge of making it a reality, and how their lives have changed for good. This book, which celebrates the launch of the new Sony VAIO TZ laptop, will explore how entrepreneurs define and enjoy their success. When do luxury businesses with high- achieving clienteles become must-have, must- visit, must- use brands? What's it like when thrust into the limelight and heralded as such a brand? And how do the people behind them make the most of their status and enjoy the better things in life? The book features interviews with the founders of YO! Sushi, Soho House, REN Skincare, GÜ Chocolate Puds, Quintessentially, Coco Ribbon and Tribewanted. com as well as eponymous brands Kelly Hoppen Interiors, Stephen Webster, the MOBO Organisation and Alison Brooks Architects. Kindly supplied by Crimson Publishing WINa complete selection of business books